Summing up Howard Stringer
Here’s my summary of Howard Stringer’s recent comments about Sony TVs:
- He’s dedicated five years and tons of money building something to compete with what Apple refers to as a “hobby” product.
- He says it’s launching now, except that it isn’t since he didn’t say anything about it.
- His tremendous insight into how to compete with Apple and iOS is: companies need to do what Apple did.
Here’s the thing though - the masses don’t care about Sony anymore; it’s a commoditized brand.
Good luck, Mr. Stringer.
